
Teil der Reihe: Business and Management (R0)
Strategic Sustainability Communication
Inhaltsangabe
Strategic Sustainability Communication_Introduction_Weder_final.- When talk is not cheap. The Performative Potentials of Strategic Sustainability Communication.- Public relations and sustainability: Points of friction in a complex relationship.- A typology of strategic sustainability communication: from reporting to transformation.- Sustainable and Just? Access to Sustainable Goods and Environmental Justice.- Striving for legitimacy: Strategic energy project communication and its characteristics.- Considerations for sustainable employee engagement as enablers for communication about sustainability.- The Role of Greenwashing Suspicion in Advertising Effectiveness.- Strategic Communication Beyond the Business Case: A Study of Investors Framing Sustainability Tensions.- Introducing corporate Environmental Efficacy Beliefs: A Stakeholder-Centric Perspective on Strategic Sustainability Communication.- Debating sustainability or avoiding responsibility?.- Framing and argumentative strategies in corporate modern slavery statements in the UK.- Sustainability as a CEO Activism trigger: the Portuguese case.- Strategic communication of and for sustainability in Higher Education Institutions.-Conceptional considerations and results of a case study.
Produktdetails
- Erscheinungsdatum: 11.10.2025
- Autor/Autorin: Franzisca Weder
- Reihe: Business and Management (R0)
- Format: E-Book
- Dateiformat: PDF
- Kopierschutz: Wasserzeichen
- Dateigröße: 20.4 MB
- Verlag: SPRINGER
- Sprache: Englisch
- Umfang: 300 Seiten
- ISBN: 9783031894862
- Lieferung: Sofort per Download
- Hinweis: Sofort per Download lieferbar. Kein physischer Versand.
- Kompatibilität: Lesbar auf Geräten und Apps mit PDF-Unterstützung.
Herstellerinformationen
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