New Developments in Chinese for Specific and Professional Purposes

Business Culture, Etiquette, and Intercultural Communication: Exploring Theories of Pragmatics in Business Chinese Pedagogy.- Developing Intercultural Competence in Business: Challenges and Strategies.- Integrating Cultural Knowledge into Business Chinese Instruction for Cross-Cultural Competence: A Case Study of Startup Business Chinese.- Course Types and Pedagogical Strategies in Business Chinese: Practice and Reflection.- The Building of a Four-semester Business Chinese Program at Penn：Goals, Pedagogy and Professional Development.- Developing Business Communication Skills through Task-based Language Teaching.- Renewing Incorporation of Case Study and Task-Based Language Teaching in a Business Chinese Class.- Course Design of Business Chinese for E-commerce: Teaching with CBI-6Ts Approach.- Integrating a Culturally Loaded Taiwanese Painting into Business Chinese Course Material Design: IMAGE and a Cooperative-Collaborative Learning Models.- Developing Modes of Teaching Business Chinese Vocabulary through a Study on Frame Semantics Based Corpus.- Augmenting L2 Chinese Academic Writing through Critical Literacy.- Chinese for Data Science Professionals.- An Intercultural Study in Teaching Chinese for Sustainable Tourism.- Materials Evaluation of Chinese for Science and Technology.- Needs Analysis of Chinese for Science and Technology in Taiwan.- Humanistic Approaches for Chinese for Medical Purposes.

• Erscheinungsdatum: 16.02.2026
• Autor/Autorin: Li-Yu Chen
• Reihe: Education (R0)
• Format: E-Book
• Dateiformat: PDF
• Kopierschutz: Wasserzeichen
• Dateigröße: 8.7 MB
• Verlag: SPRINGER
• Sprache: Englisch
• Umfang: 278 Seiten
• ISBN: 9789819553150
• Lieferung: Sofort per Download
• Hinweis: Sofort per Download lieferbar. Kein physischer Versand.
• Kompatibilität: Lesbar auf Geräten und Apps mit PDF-Unterstützung.

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