Green To Gold

1. The Digital Green Frontier: Leveraging Technology for Sustainable Marketing.- 2. Revisiting Sustainable Consumption: Theory, Practice and Policy Insights.- 3. Trust in the Virtual: Deepfake Realism and Consumer Behavior for a Sustainable Future.- 4. Social Media Strategies for Sustainable Fashion: Engaging Consumers Through Purposeful Branding and Storytelling.- 5. An Analytical Study of Women Entrepreneurs Driving the Green Transformation in Haryana’s Economy.- 6. Jalbatti: ITC Mangaldeep's Sacred Innovation at a Crossroads.- 7. Sustainable Eco-Lodges practices by adopting green attributes and green dynamic capabilities: A paradigm shift in Value co-creation.- 8. Strategic Approaches to Building Consumer Trust for Sustainable Fashion.- 9. Tracking Sustainability Metrics and Accountability in Green Marketing Strategies.- 10. The Influence of Green Advertising on Consumer Decision-Making and the Adoption of Sustainable Consumption Practices.- 11. Digital Platforms in Green Marketing: Engaging Eco-Conscious Consumers through Social Media.- 12. Green Branding:  Exploration of factors impacting consumer selection of green hotels.

• Erscheinungsdatum: 27.01.2026
• Autor/Autorin: Anadi Trikha
• Reihe: Earth and Environmental Science (R0)
• Format: E-Book
• Dateiformat: PDF
• Kopierschutz: Wasserzeichen
• Dateigröße: 20.4 MB
• Verlag: SPRINGER
• Sprache: Englisch
• Umfang: 594 Seiten
• ISBN: 9783032102126
• Lieferung: Sofort per Download
• Hinweis: Sofort per Download lieferbar. Kein physischer Versand.
• Kompatibilität: Lesbar auf Geräten und Apps mit PDF-Unterstützung.